Crafting Excellence: Rhonda Feinman's Journey in Fine Art Framing

In this episode, I had the pleasure of chatting with Rhonda Feinman, a seasoned picture frame manufacturer with over 40 years of experience in the industry. Rhonda's journey into frame-making wasn't a childhood dream, but rather a serendipitous career path that she fell into and grew to love. Her passion for creating high-quality, historically accurate reproduction frames has made her a respected figure in the framing world.

We dive into Rhonda's approach to frame design, which often draws inspiration from Spanish and Dutch frames, as well as her preference for simple white gold frames. She shares insights into the challenges of running a frame manufacturing business in New York City, including the difficulties of finding skilled craftsmen in the post-pandemic era. Rhonda's commitment to quality over trendiness shines through as she discusses her design process and the importance of understanding historical roots in creating modern frames.

Key TAKEAWAYS

Here are five key takeaways from our conversation:

  • Rhonda emphasizes the importance of putting out a high-quality product and enjoying work with customers to maintain passion in the framing industry.

  • Many frame-making techniques used today were perfected during the Renaissance, with only minor modern adaptations.

  • Rhonda's company focuses on quality over price, choosing to work with customers who value craftsmanship.

  • The framing industry has seen a broadening interest in better quality products, which Rhonda believes elevates everyone's work.

  • Rhonda stresses the importance of continuous learning and openness to new knowledge in the framing industry.

Throughout our chat, Rhonda's dedication to her craft and her practical, no-nonsense approach to business shines through. Her story is a testament to the rewards of finding passion in unexpected places and the value of maintaining high standards in craftsmanship.

Resources mentioned:

Please send in your questions so we can answer them on our next episode!

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Building Relationships in the Framing Industry: Insights from Marsha Stollar

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Building Your Frame Shop's Online Brand: LinkedIn Tips from Karen Yankovich